About me

Hi, I’m Anouchka, the 24-year-old entrepreneur behind Aurio. I’ve always had a love for jewellery and a passion for creativity and entrepreneurship. Aurio is the result of that passion—a brand that allows me to share my love for beautifully crafted pieces with you. Besides running Aurio, I’m also a student in industrial design, working on my master’s thesis in circular design engineering. This dual focus helps me bring innovative, sustainable practices into my jewellery while continuing to grow academically.

My jewellery journey

Since I was a child, I’ve enjoyed creating my own jewellery, piecing together designs that spoke to my taste. Now, I have the privilege of choosing and creating exactly what I love, and making it available for you. I started this journey a few years ago, selling jewellery and gaining valuable experience in the field. Today, I’m thrilled to continue developing both myself and Aurio, sharing this journey with a growing community that values quality, trust, and sustainability as much as I do.

Brand values

Aurio is built on values that matter to me: offering quality jewellery that is both beautiful and long-lasting, while being honest and transparent about the meaning of the quality. I work with natural stones, each with its own unique shape, ensuring that every piece is one of a kind. The value of sustainability is also reflected in Aurio's packaging.

I want Aurio’s jewellery to be meaningful for everyone who wears it. There’s beauty in the irregular and asymmetric shapes I feature—pieces that stand out yet are perfect for both everyday wear and special occasions. Whether you’re treating yourself or finding a gift for someone special, Aurio adds a touch of elegance to any moment.

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